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wendy hearn's Articles in Marketing

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  • Search Engine Optimization - A Topic Scary Enough To Keep You Awake At Night
    Search engines help millions of click happy surfers navigate the hundreds of millions of websites awaiting their perusal. A top of the list ranking on a search engine is a most coveted prize. How does a website get to be number one? Anyone who has a guaranteed answer to that question would be a billionaire before Google completed a search of his name. Many search engine optimization marketers claim to have the guaranteed answer, but a guarantee could be a cue for the buyer to beware
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